Abu Dhabi: TECHz – News Desk
Al Mashreq Tourism & Holidays Group has announced the issuance of Administrative Decision No. (0024) of 2026, appointing prominent journalist Atef El-Batal, Managing Editor for UAE Affairs, as the Group’s Media Advisor.
This strategic move reflects the Group’s commitment to enhancing its media ecosystem and solidifying its position within the travel and tourism sector on both local and international levels. The decision aligns with the Group’s strategic vision to develop its corporate communication tools, expand its media footprint, and strengthen its corporate identity to keep pace with the current phase of growth and expansion the company is experiencing.
The Group’s management emphasized that the selection of El-Batal comes in recognition of his distinguished career and extensive expertise in media and journalism. He brings exceptional competence in building positive corporate brand images and formulating effective media strategies, which will significantly support the Group’s aspirations and elevate its profile in the media landscape.
Expressing immense pride in welcoming Mr. El-Batal to the team, the Group wishes him continued success in his new role. The management is confident that his expertise will play a vital role in achieving the Group’s objectives and projecting an image befitting its pioneering status in the travel and tourism industry.
The editorial board, led by Founder, Publisher and Editor-in-Chief of Silta Media Group, Ashraf Gaber, extends its warmest congratulations to journalist Atef El-Batal on his appointment as Media Advisor for Al Mashreq Tourism & Holidays Group.
