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TECHz MagazineTECHz Magazine
Home » Fintech » SNB Unveils MENA’s First World Legend Mastercard
Fintech

SNB Unveils MENA’s First World Legend Mastercard

Charissa SwanepoelBy Charissa SwanepoelAugust 20, 2026No Comments2 Mins Read
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Riyadh: TECHzMagazine – News Desk

Saudi National Bank (SNB) Group, in partnership with Mastercard, has officially unveiled the SNB World Legend Mastercard in Riyadh, marking a significant milestone in the region’s premium banking sector. SNB is the first financial institution in the Middle East and North Africa (MENA) to offer Mastercard’s most exclusive card tier, designed specifically for its Private Banking clients.

The introduction of the World Legend Mastercard underscores SNB Group’s commitment to delivering innovative, value-driven banking solutions tailored to the distinct lifestyles of ultra-high-net-worth individuals. By combining global purchasing power with personalized exclusivity, the card aims to set a new benchmark for luxury payments in the Kingdom and beyond. Saud Bajbair, Head of Retail Business Group at SNB Group, emphasized that the launch aligns with the bank’s strategy to deliver differentiated products and personalized services that combine innovation with exclusivity, creating value that extends well beyond traditional banking.

This exclusive card offers a highly curated ecosystem of benefits seamlessly integrated into a single financial product under The Mastercard Collection. Tailored for bespoke travel, dining, and lifestyle experiences, the card provides 24/7 access to dedicated lifestyle concierge services and customized itineraries for international travel.

Cardholders also enjoy elevated transit experiences, including comprehensive airport transfers, international meet-and-greet services, fast-track security clearance at major global hubs, and complimentary airport lounge entry for the primary cardholder and two accompanying guests. Furthermore, it unlocks elite networking opportunities through direct entry to premier international economic forums organized in collaboration with Bloomberg.​Mastercard’s leadership highlighted their dedication to crafting lasting value for private banking consumers through extensive global research.

Adam Jones, Division President for West Arabia at Mastercard, noted that the product was meticulously designed for cardholders seeking the utmost luxury. Ultimately, this exclusive rollout reinforces SNB’s strategic goal of expanding its portfolio of advanced financial solutions, directly supporting the broader economic ambitions and digital innovation goals of Saudi Vision 2030.

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