Barcelona: TECHz – News desk
Egyptian airline becomes a new ‘Global Partner’ for the Club and the ‘Exclusive Official Airline’ for the men’s football first team, the basketball team and the handball team.
The airline EGYPTAIR has signed an agreement to become an FC Barcelona ‘Global Partner’ up to the 2028/29 season. The agreement sees the Egyptian company become the ‘Exclusive Official Airline’ for the men’s football first team, the basketball team and the handball team. Furthermore, the handball team jersey will feature the EGYPTAIR logo on the front during games.
The agreement forms part of EGYPTAIR’s plan to expand their fleet and network of international routes and is testament to the company’s commitment to further improve their services and offer a superior service during travel.
For FC Barcelona, this new sponsorship agreement is an opportunity to extend the global reach of the Barça brand, connect with new markets and strengthen its positioning as one of the world’s most influential sports teams.
Statement by the FC Barcelona Global Sponsorships director Marc Bruix: “Connecting FC Barcelona with EGYPTAIR, a benchmark for excellence and history in international aviation is a natural step to take in our expansion. This sponsorship reinforces our commitment to take the Barça values and passion to our followers in the Middle East and Africa, where we have an amazing fan community”.
Statement by the EGYPTAIR Holding Company president Captain Ahmed Adel: “Sponsoring one of the most prestigious clubs in the world, the current LaLiga and Spanish Super Cup champions, is an unprecedented achievement in the history of our national airline. This collaboration sees the 95-year history of EGYPTAIR dovetail with the global sporting leadership of FC Barcelona, opening new horizons to connect with football fans around the world. Our presence at the signing ceremony is testament to the shared vision of both parties to highlight the role of EGYPTAIR for connecting cultures, civilisations and people, a role that sport has represented throughout history”.
About EGYPTAIR
EGYPTAIR is the national airline of Egypt and one of the oldest in the Middle East and Africa, having been founded in 1932. With headquarters in Cairo, EGYPTAIR operates an expanding international and domestic network that connects Egypt to over 85 destinations in Africa, Europe, the Middle East, Asia and North America.
As a Star Alliance member, the airline and its EGYPTAIR Plus loyalty programme offer passengers access to a broader global network and a range of travel benefits.
EGYPTAIR are currently implementing an ambitious transformation and growth strategy focused on expanding the network, modernising the fleet, improving passenger experience, digital transformation, strategic alliances and sustainability, strengthening their position as a competitive global airline and as a gateway to connect Egypt to the world.
